How Climate Effects Your Hair

by Shimah Muhammad The climate you live in as well as environmental differences can greatly effect your hair. Switching from one weather condition to another can dry your hair out and cause massive amounts of breakage. Therefore, it is extremely important to keep your hair as moisturized as possible whether you are weathering extreme heat…

Spirituality, Beauty & Business

By Shimah A. Muhammad   “I wanted to incorporate the Teachings of the Most Honorable Elijah Muhammad which is to”accept your own and be yourself!” My intention was also to create a product that would make my customers feel BEA-U-tiful and with those aspirations in mind, Bea-u was born.” -Shimah Abdullah-Muhammad     Indicative of…